Stand Out as a Thought Leader with Leadership Profiling
In an increasingly competitive business landscape, establishing yourself as an industry expert and thought leader is more critical than ever.
Topics
True or False: Australian Influencer Marketing Myths under spotlight
Debunking some of the common myths around engaging influencers and sharing our experience to help you feel more informed and empowered.
Instagram is now primarily a video sharing platform; what the heck does that mean for you?
There has been a collective resistance to videos and Reels over the last few years. We get it, videos are generally harder and more time consuming to put together. But…the time has come, friends, to embrace this new Instagram world, which means incorporating a lot more video in your marketing content.
How to choose the right social media agency for your business
Don’t have an in-house marketing superstar you can turn to? No idea what you should be posting online to draw in new clients? We get it.
You’ve got a business to run and heavy workload, which means finding time to brainstorm what caption or image to post on your social media doesn’t happen all that often. And let’s not get started on stories, scheduling, engagement, and hashtags! Eeek!
Top 10 mistakes businesses – big and small – are making online
Digital marketing: there’s a lot to it, isn’t there? First, there’s your website and branding, then social media content, edms, seo and online advertising. It may seem like a never-ending pipeline of platforms to be across, and to be fair, there kind of is – which does leave room for error when you’re time-poor and under-resourced.
How to leverage TikTok for business
If we had to pick the winners that have come out of the Covid-19 pandemic, it would be streaming services such as; Netflix, video conferencing platforms like Zoom, and (coming in a close third) the social media app TikTok.